Podcast – When Selling Out Doesn’t Sell

Half Baked sounds like a gooey brownie, but does the beer live up? Does a bear fall in the forest? Am I mixing my metaphors? Whatever, this beer is rad.

On this Welcome Back episode of the Ale Evangelist Show, the Scotsman and Rodbo discuss the nature of selling out.  Is that what Wicked Weed of Asheville, North Carolina recently did when they were acquired by ABInBev, or is this all just a big misunderstanding? Join us as we talk about what happened with Wicked Weed’s festival, Funkatorium.  Decisions have consequences, and we get the feeling Wicked Weed is just beginning to feel theirs. And is this any different than what Lagunitas has done by selling out to Heineken?

The show beer this week is the fantastic Half Baked Brownie Porter from the amazing New Glory Brewing Company out of Sacramento. All this, and a couple new beer releases and the news that Speakeasy LIVES!  You don’t want to miss this episode of the Ale Evangelist Show!

To download this podcast, right-click the mug, and click “Save Link As” or “Save Target As”

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